Turnkey blog installations
Get indexed, get found, get business
There are three main promotional avenues I will open for your online business when I do your Turnkey blog installation. Through the content and interactive elements I will add to your basic installation and the initial offsite linkbuilding, your blog could begin receiving visitors within days and will be ready for them when they come.
First, I will use the best SEO practices I have honed over a dozen years online when I create your initial site content. Don’t worry, I will show you the simple ways you can continue to use my “baked-in” approach to SEO every time you write a post in the future. It just takes a minute, but could bring you a steady stream of free and qualified traffic that grows over time.
Next, I will provide both human and spider visitors several ways to find you using your RSS feeds and creating the first few backlinks to your site. Some of the avenues I will open for you will continue to spread your reach and influence every time you make a change to your blog, driving customers to your site days, weeks, or months after you launch.
Finally, every business is different and so are the ways you can and should communicate and interact with your customers online. If you know you need additional security, eCommerce or podcast or video display capabilities, I may be able to include them in a premium installation without the cost or time required for a customization project.
For example, if you’re an accountant looking to provide a secure place for your customers to upload their tax data, your Wordpress installation needs some additional security plugins, etc. that I can easily include. Realtors need the capability to display multiple video tours of their property listings. Again, I can set up the right plugins that will make managing the largest video library easy.
What’s covered?
- I will tweak your basic installation, amplifying many basic plugins. For example, instead of pining one service each time you post to your blog, you will now ping 30 of the top services.
- I will assist you in identifying the top keyword phrases that you are most likely to rank well for in the search engines and tweak your basic installation to use those terms as onpage defaults. These are the same terms I will use for your initial off page linking below.
- I will not just create the RSS feed(s) that make it easy for your visitors to keep up with what’s new on your blog. In a premium installation, I will also register it with with Feedburner, Feedage and many other directories to spread your influence wider. Syndicating your content around the web is a great way to bring visitors back to your site.
- I will bookmark your first posts by hand with several leading social sites and directories to increase your chances of being indexed faster (sometimes within hours) and get you started with high quality backlinks to help you rank well in the search engines.
- I will submit your blog to the leading blog catalog sites and include required code on your site for additional backlinks
- I will install and configure additional plugins that are also considered fairly standard, but not universally beneficial for things such as directory logins, email newsletter sign up widgets, ad-rotator widgets, etc. You will bear any cost to obtain these programs and plugins.
Need more theme customization or eCommerce functionality?
Some Wordpress “themes” (as designs are called) can be heavily customized while others can’t. The type of customization needed may also be more suitable for one sort of design than another. If it’s especially important that your blog follow a certain color scheme, or if you want a different header image or your logo image used, please email me before you place your order. I can probably save you hours or days of hunting to find something suitable.
Costs for customizing your theme will vary depending on the work needed. Typically, creating a custom header can be done for $30-50 and includes one round of review and revision.
I can also help you build your online sales catalog, membership site, client upload area, and so on. These would be considered one time projects which would need to be quoted separately.
The cost of a Premium blog installation with no customizations ranges from $395 to $495 depending on the number of pages and additional features needed .
I strongly recommend the use of a premium Wordpress theme for all of my clients. It has many SEO capabilities built in and is easily customizable and expandable …even without my help. Ask me which it is.
