Your Team Knows What's Wrong. Now Show Them Exactly How to Fix It.
The Agent Readiness Roadmap is a per-template implementation blueprint: JSON-LD schema blocks your developers can copy into your CMS, semantic HTML structures they can build from, and content recommendations your team can act on today.
Paint by numbers for the agentic web.
Built by Liz Micik — 28 years in SEO, content strategy, and web architecture
Get Your RoadmapThe Problem
Knowing what's broken doesn't fix it.
Most companies that get an audit end up in the same place: a PDF full of findings, a dev team that doesn't know where to start, and a content team that doesn't know what to change. The gap between "here's what's wrong" and "here's what to build" is where projects stall.
The Agent Readiness Roadmap closes that gap. Instead of a list of problems, your teams get implementation-ready specifications they can start building from on day one.
Audit vs. Roadmap
The audit diagnoses. The roadmap prescribes.
The Agent Readiness Audit tells you what's wrong and where to focus. The Roadmap picks up exactly where the audit leaves off and gives each team the specific deliverables they need to execute.
| What you get | Audit ($1,500) | Roadmap ($3,500+) |
|---|---|---|
| Scored findings across Find, Understand, Trust | ✓ 31-point diagnostic | ✓ Included or imported |
| Prioritized action plan | ✓ What to fix first | ✓ Phased timeline with effort estimates |
| Per-template JSON-LD schema blocks | — | ✓ Copy-paste ready, real content |
| Semantic HTML blueprints | — | ✓ Annotated with before/after |
| Mini content briefs per template | — | ✓ Section-level writing direction |
| Annotated screenshots & before/after visuals | — | ✓ What changes where, visually |
| Content queryability recommendations | — | ✓ Per-template callouts with patterns |
| Entity authority graph | — | ✓ Visual map of missing connections |
| Template inventory with complexity ratings | — | ✓ Every page type mapped |
| Live AI agent test results | ✓ 4 platforms | ✓ Included or imported from audit |
| Video highlights | ✓ Findings walkthrough | ✓ Implementation priorities |
The Framework
Three layers. Two sides per layer. Every template covered.
The Roadmap is organized around the same Find / Understand / Trust framework as the audit, but splits each layer into what humans see (content and structure) and what machines read (schema and code). Every recommendation maps to a specific layer and side.
Find: Can machines access and navigate your site?
The infrastructure layer. Semantic HTML structure, heading hierarchy, breadcrumb navigation, and crawler access. The Roadmap delivers annotated HTML blueprints showing your dev team exactly how to restructure each template.
Understand: Can machines interpret what you do?
The structure layer. Schema type mapping, JSON-LD blocks with real content, content queryability recommendations, and entity identification. This is the bulk of the Roadmap: per-template schema specifications your team can copy directly into your CMS.
Trust: Can machines verify who you are?
The authority layer. Entity graph visualization showing where the connections between your people, your content, and your brand are strong and where they're missing. The Roadmap maps every entity relationship that should exist and shows which ones don't yet.
Here's what Roadmap deliverables actually look like.
JSON-LD Block (sample)
{
"@context": "https://schema.org",
"@type": "ProfessionalService",
"name": "{{CMS:service_name}}",
"description": "{{CMS:service_description}}",
"provider": {
"@type": "Organization",
"@id": "https://yoursite.com/#organization"
},
"serviceType": "{{CMS:service_category}}",
"areaServed": "{{CMS:service_region}}"
}
HTML Blueprint (sample)
<main>
<!-- WHY: <main> identifies primary content for agents.
Exactly one per page. -->
<article>
<h1>{{CMS:service_name}}</h1>
<!-- FIX: Current template uses div, not article.
Article wrapper enables per-service parsing. -->
<section aria-label="Overview">
<h2>What We Do</h2>
<p>{{CMS:service_description}}</p>
</section>
<section aria-label="Results">
<h2>Results</h2>
<!-- WHY: Proof section. AI agents weight factual
claims backed by specific metrics. -->
</section>
</article>
</main>
Content Recommendation (sample)
Pages describe activities but not outcomes. AI agents recommending services need to cite specific results.
Pattern:
Replace "We provide strategic consulting services..." with "We help mid-market firms reduce operational costs by 15-30% within 6 months..."
Each Roadmap covers every template on your site with all three deliverable types plus an entity authority graph.
What's Included
Two teams. Two sets of deliverables. One implementation plan.
Most implementation projects stall because the dev team gets technical specs and the content team gets nothing. The Roadmap delivers to both, organized by template, with a shared priority timeline so everyone is working from the same plan.
For Your Development Team
-
Per-Template JSON-LD Schema Blocks
Complete, valid JSON-LD blocks populated with your actual page content. Placeholder markers for CMS-dynamic fields. Ready to copy into your templates after replacing dynamic values.
-
Semantic HTML Blueprints
Annotated HTML structure for each template type. Every change marked with WHY (the reasoning) and FIX (what's different from your current markup) comments. Dev effort estimates included.
-
Entity Authority Graph
Visual map of the connections between your people, your content, and your organization. Green lines are verified connections. Red dashed lines are missing. Your dev team sees exactly which schema relationships to implement.
For Your Content & Marketing Team
-
Mini Content Briefs Per Template
Section-by-section writing direction for each page type. Not "add outcome language" in the abstract, but "this hero section needs a 2-sentence client outcome with a specific metric" with a pattern and example to follow. Mapped to the schema fields that depend on the content.
-
Annotated Page Screenshots
Full-page captures of your current pages with visual callouts showing exactly what changes where. Your content manager sees the problem on the actual page, not in a spreadsheet.
-
Content Queryability Recommendations
Template-by-template callouts on what your content says versus how AI agents interpret it. Prioritized recommendations on clarity, proof, and specificity with before/after patterns your writers can follow.
For Everyone
-
Implementation Priority Timeline
Four-phase build order with dev and content effort estimates per template. Foundation first, then revenue pages, then authority assets, then supporting pages. Both teams working from the same plan.
-
Video Highlights
A recorded walkthrough of the key implementation priorities, what to tackle first, and how the pieces connect. Share it with your dev lead, your content manager, and your executive team.
The Process
From request to implementation-ready in 15 business days.
Scoping
We review your site, count templates, and determine the right tier. If you've already had an audit, we import those findings directly.
Analysis
Deep template-by-template analysis: schema mapping, HTML structure review, content queryability recommendations, entity graph construction.
Build
Per-template deliverables are generated, validated, and assembled into your Roadmap report with implementation priorities.
Deliver
You receive the full Roadmap: interactive report, JSON-LD files, HTML blueprints, entity graph, priority timeline, and video highlights.
Is This Right for You?
The Roadmap is built for teams ready to execute.
The Roadmap is a good fit if:
- You have a dev team (in-house or agency) ready to implement
- You've had an audit or know your site has schema/structure gaps
- Your site has multiple page templates (services, case studies, team, blog)
- You want specific deliverables, not more strategy decks
- You're a B2B professional services firm, agency, or consultancy
You might want the Audit first if:
- You haven't assessed your current AI readiness at all
- You need the diagnostic findings to build a business case internally
- You're not sure whether schema or content is the bigger problem
- You want to understand the landscape before committing to implementation
"Liz is a true professional: thorough, strategic, and collaborative. She led major initiatives like a complex site migration with exceptional organization and attention to detail."
— Theresa Bass, Ignite Visibility
"Liz is an expert in the truest sense of the word when it comes to SEO, content and AIO. She breaks down nuanced concepts into strategic, focused plans and actions."
— Sean Balaban, Dun & Bradstreet
Pricing
Scoped to your site. Transparent from day one.
Scoped per engagement based on your site's complexity. No recurring fees. No hidden costs.
- Template inventory with complexity ratings
- Per-template JSON-LD schema blocks (copy-paste ready)
- Semantic HTML blueprints with annotated changes
- Mini content briefs per template with section-level direction
- Annotated page screenshots and component before/after visuals
- Entity authority graph with gap analysis
- Implementation priority timeline with effort estimates
- Interactive Roadmap report
- Video highlights
I'll review your site and recommend a scope before any commitment.
What affects the price?
Number of templates
Each unique page type (services, case studies, blog, team, etc.) gets its own schema, blueprint, and content brief.
Content complexity
How much content rewriting is implied by the findings. A site with thin content across 8 templates needs more direction than one with strong copy that just needs restructuring.
CMS environment
WordPress with a standard theme is simpler than a custom React build. The deliverables are tailored to how your team actually implements changes.
Scope of visual deliverables
Annotated screenshots, component before/after visuals, and the level of detail your content and marketing teams need to execute without guessing.
Questions
Frequently asked
No. The Roadmap can stand on its own. If you haven't had an audit, the Roadmap engagement includes the diagnostic analysis needed to build the implementation plan. That said, the audit gives you the strategic big picture first, which many clients find valuable for internal alignment. And if you do start with the audit, your $1,500 investment applies as a credit toward the Roadmap price.
Your website is built from templates: a homepage template, a services page template, a blog post template, a team member template, etc. Each unique template gets its own schema block, HTML blueprint, content brief, and annotated screenshots. A site with 8 templates gets 8 of each. This is more efficient than analyzing every individual page because pages of the same type share the same structural improvements.
That's the entire point. Your dev team gets valid, tested JSON-LD blocks and annotated HTML blueprints they can implement directly in your CMS. Your content team gets mini briefs with section-level writing direction, annotated screenshots showing exactly what changes on each page, and before/after visuals of key components. Nobody has to guess what "agent-ready" looks like.
Pricing starts at $3,500 and is based on four variables: number of unique page templates, content complexity (how much rewriting is implied), your CMS environment, and the scope of visual deliverables your teams need. I review your site during scoping and recommend a price before any commitment. Most B2B professional services firms with 6-12 templates land in the $3,500-$7,500 range.
Most Roadmaps are delivered within 15 business days. Larger or more complex engagements may take longer. You'll receive the full package at once: interactive report, schema blocks, blueprints, content briefs, annotated screenshots, entity graph, priority timeline, and video highlights.
The Roadmap is designed so your existing team or agency can implement from it independently. The developer deliverables are copy-paste ready. The content deliverables include patterns and examples, not just abstract recommendations. If you need additional support, I can recommend trusted specialists based on your specific findings.
Request Your Agent Readiness Roadmap
Tell me about your business and I'll scope your Roadmap. No commitment until we agree on templates and tier.
Not sure if you need the full Roadmap?